I’m diverting from my usual web development topics to day to write about what I consider to be a very serious development in our nation’s energy crisis. No, I’m not talking about the price of gasoline which is hovering near $4/gallon. I’m talking about caffeine. I was in Trader Joe’s this morning to buy myself a supply of Trader Joe’s Energy Drinks. I’ve been having trouble finding them lately. The Orange Passion flavor, my personal favorite, is completely out at every location that I’ve visited (about 6 stores total at this point), and many locations are out of the Wild Berry flavor as well. As I was checking out at the Culver City, CA store, I asked the clerk when they were expecting the Orange Passion flavor in. He said that they weren’t!!! The manager then spoke up and said that they were discontinuing the product due to poor sales chain-wide, although he confessed that it was actually a pretty big seller locally. (I was walking out with 16 cans this morning.) Continue reading →